LAVA launches Iris Pro 30+ with 13 MP Camera

New Delhi, India, August 20, 2014: LAVA International Limited, a fast growing company in the mobile handset industry, today unveiled its Iris Pro 30+, an upgraded version of the Iris Pro 30 launched earlier this year in January. Iris Pro 30+ is the latest addition to its flagship Iris Pro series that is designed on the theme ‘We put the Art in Smart’. Iris Pro 30+ takes the Iris Pro series proposition forward by promising a fusion of best in class aesthetics with top notch hardware specifications to the customers.

LAVA-Iris-Pro-30+

The smartphone comes with a 4.7 inch HD (1280×720 pixels) IPS (312 PPI) display that offers crystal clear images and sharp colour reproduction. The screen features OGS (one glass solution) that reduces the thickness of the phone and provides a superior touch experience. As was with the Iris pro 30, Iris Pro 30+ is also one of the slimmest phones with just 7.9 mm thickness and weighs just 116 grams making it extremely light and convenient to carry. The fully laminated display makes every image look as if it’s leaping off the screen and provides an exquisite look to the device when it is in sleep mode. The screen is protected by the high strength Asahi Dragontrail Glass that is considered to be six times stronger than normal glass.

The dual SIM LAVA Iris Pro 30+ runs on 1.5 Ghz Quad Core Processor (Mediatek 6589 turbo) and is powered by 1 GB RAM along with PowerVR SGX544 GPU clocked at 357 MHz. It comes with 16 GB of internal storage (7.8 GB for applications and 5.5 GB for media content) that is expandable to 32 GB providing ample space for installing heavy games, applications and storing multimedia content.

On the rear, Iris Pro 30 + sports a 13MP auto-focus camera. The camera comes with BSI II sensor having a size of 1/3.2 inch and 1.1 micron Omni BSI-II pixel architecture that helps capture excellent images in low-light.  It supports full HD (1080p) as well as HD (720p) video recording and playback. It comes with features like face detection, four-directional panoramic view and high-definition range (HDR). Additionally, there is a 3 MP Camera on the front for 3G video calling support.

Iris Pro 30+ runs on Android 4.2.2 Jelly Bean out-of-the-box. On the connectivity front, it is 3G enabled and supports EDGE, GPRS, Wi-Fi, Bluetooth, USB and OTG Connectivity. It is fuelled by a 2000 mAh battery that can provide ample talk time of 9 hours. Besides, it also supports quad band (ability tofunction throughout the world) and is equipped with GMS license (Google mobile services).It also comes with inbuilt software functionalities of Flip to mute, face and voice unlock and video picture in picture.

Commenting on the launch of Iris Pro 30+, Mr. Navin Chawla, Vice President –Product, Lava International said “We are pleased to take forward our proposition of ‘We put the Art in Smart’ for our Iris Pro series with the launch of Iris Pro 30+. Based on customer preferences backed by our research, we have introduced enhancements in camera, processor and internal memory to deliver an excellent experience to the customers.” 

Priced at Rs.11990/-, LAVA Iris Pro 30+ is available in Black colour. The handsets are available for sale across all national retail stores and multi-brand outlets across India. Online, It will be exclusively available on Amazon.in bundled with a free 16GB memory card 1:00 pm onwards on 26th August’14.

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