Uninor launches 500 Wi-Fi enabled stores, promotes self-care tool *121#
New Delhi, India, September 26, 2014: Uninor, one of India’s fastest growing telecom operator, celebrated Customer First Day (CFD) across all its operational circles. Through this day the company celebrates and develop the customer centric culture that is embedded in the organisational dna.
While celebrating the Customer First Day, Uninor launched 500 Wi-Fi enabled stores out of which 100 are new retail outlets. All walk-in customers into the stores will be able to experience the use of mobile internet free of charge, access and download new applications and upgrade mobile softwares. Special offers and attractive price plans will be available for customers visiting Uninor stores on the day.
The expanding retail footprint is aimed at making it convenient for customers to service their requirements from the company through a direct organisation representative. With a network of more than 1500 stores and 365,000 points of sale(pos), Uninor has the second largest distribution network in its 6 operating circles.
Building on it’s aim to provide convenience to its customers, Uninor is promoting the self-help facility, by which a customer can dial *121# to access their account information, get customised tariff plans, activate and de-active add-on services and get details of the last recharges.
Morten Karlsen Sorby, CEO of Uninor, said, “Uninor focuses on a process of continuous improvement which is based on listening and anticipating customer needs. The customer first day is a symbolic gesture and a formal way to get unified and collective attention from our partners, distributors and employees to strengthen our commitment to keep customers first. We are proud of our culture of meeting customers to listen and learn from them and to find ways to serve them better.”
Rajeev Sethi, Chief Marketing Officer at Uninor, said, “Customers are our greatest assets and for us to achieve consistent growth, we understand the importance of delivering a superior customer experience. Through the entire life cycle of our customers, we focus on providing affordable tariffs plans, build strong distribution network to provide convenience recharges, offer customised tariff plans and assistance on special services. This is an ongoing process but through dedicated days like Customer First day we are encouraged to stay committed to this ambition.”
With it’s commitment and focus towards building a customer centric organisation, Uninor was able to maintain strong growth in its subscriber addition. Uninor’s total subscriber base across its six operating circles is over 42 million and is at 4th position in customer market share in its best circles. Follow updates of the Customer First Day on #customerfirst.
